30 Days to Go before the FIFA World Cup™:
The National Mexican Delegation is on Hublot time!
Mexico City, May 12th, 2014 – 30 days before the beginning of the 2014 FIFA World Cup™, and as part of the “Hublot Loves Football” international campaign, Hublot is extremely proud to support the Mexican Football Federation by unveiling a special edition of only 100 timepieces numbered especially designed for the national delegation : the Classic Fusion Special Edition Mexican Football Federation, Official Watch FEMEXFUT 2014™.
For the occasion, and with the support of Liverpool which has opened its doors in Mexico for the event, Coach of the Mexican national team Miguel Ernesto Herrera Aguirre – better known as the Piojo Herrera – held a press conference in company of Hublot ambassador Jacky Bracamontes, Attila Mexico General Director Fausto Salvi, and Fabio Rodrigues, Attila Brand Representant in Mexico, at the renovated facilities of Liverpool Insurgentes to unveil the long-awaited piece that honors the particvipation of Mexico to the FIFA World Cup™ in Brazil.
« As Hublot is the proud Official Timekeeper and Official Watch of the FIFA World Cup 2014™, it is an honor and a privilege to celebrate the participation of the National Mexican Delegation and Coach Piojo Herrera. We wish them great success and good luck for the long awaited event which attracts the attention of millions of fans all over the world! » said Fausto Salvi, Director General of Attila Mexico.
« We are committed to supporting our National Team, that is why we are very excited to confirm that the commemorative watch Hublot Classic Fusion, Special Edition Mexican Football Federation, will be available at Interlomas, Insurgentes, Quéretaro and shortly in Guadalajara Liverpool stores » said Gerardo Alcocer, Director of Liverpool Insurgentes.
Pelé, José Mourinho, Paris Saint-Germain, Bayern Munich, Luiz Felipe Scolari, Falcao, Roy Hodgson… living legends of football who have chosen Hublot, not only to be ambassadors and friends of the brand, but also to work together on a variety of projects. To mark the forthcoming FIFA World Cup™, for which Hublot is the Official Timekeeper and Official Watch, the Swiss watch brand invites us to discover them in a new, and different way. The result is 12 exceptional portraits which reveal them as they’ve never been seen before. All of the images tell a story by capturing moments of closeness between the ambassador and the Hublot team: Pelé, the King of Football, was photographed on a stair landing in a fashionable Ipanema hotel in Rio, revealing his kindness and attesting to a strength and fitness extraordinary for his age. Each photo bears Hublot’s symbol for the FIFA World Cup: a football painted and decorated by the renowned artist Romero Britto, This ball links all those involved in the project with the official watches of the FIFA World Cup™, which are presented in cases in the shape of the football decorated by Britto.
About Grupo Liverpool
Liverpool, Mexican leader in department stores, has 97 storehouses’ national wide, incorporating shopping malls and boutiques. During 166 years, the store has offered a huge amount of products and services quality proved; its spectrum includes from the newest fashion for the entire family to inner design advising, besides food, beverages, home, technology, and further more. As well it has the best gift registry program. In 2014, Liverpool gets fourth consecutive year the Great Place to Work Award as the 3rd best Company to work in Mexico. Its team is composed for 47,500 employees all over Mexico. Efficiency, developing, innovation, prestige, profitability and adaptation are part of Liverpool’s commitment with the environment. Follow Liverpool in networks. liverpool.com.mx / FB Liverpool / @liverpoolmexico.
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